A top producing agent, Liz Kroft's personal service and expertise have earned her a devoted client base and substantial referral network.

Liz is an innovative and caring partner in the listing and sale of residential properties. Her versatile experience across a wide range of unique Bay Area communities and diverse real estate scenarios provides her with a unique perspective as she guides clients through every step of a transaction.

Recognized for her energy, patience and outstanding marketing, Liz's commitment to superior client care leads to outstanding results that consistently place her among the top Realtors in the area.

A graduate from the University of California Santa Cruz, Liz holds a BA in Business Management and was a former Risk Manager for a regional property and casualty insurance carrier. As she successfully markets and negotiates on their behalf, Liz's clients benefit from her diverse experience as well as her reputation for integrity, reliability and open communication. 

Outside of the real estate world you can usually find Liz sailing. She has been racing competitively since 2009 and volunteers at the Santa Cruz Yacht Club. Liz is also an avid traveler (every continent) and enjoys yoga, photography, surfing, Crossfit, backpacking, macaroni and cheese, snow skiing, and giving back to the community.



  • Double Gold Award from Keller Williams Realty for closed sales volume
  • KION tv interview on the local housing market
  • Quoted in Santa Cruz Sentinel news article on changing housing market


  • December - KION Central Coast News TV interview on the local housing market

  • Top 3 teams in Q2 and Q3, Keller Williams Realty Santa Cruz

  • July - Top 10 teams in the Northern California & Hawaii region, Keller Williams Realty

  • July - KION Central Coast News TV interview on the local housing market

  • Nominated to join the Agent Leadership Council at Keller Williams Santa Cruz

  • March - Presentation to Santa Cruz's Modern Real Estate Professionals